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Certified

Barb Reimbold

Location

  • Grand Rapids, Michigan, United States
  • Madison, Wisconsin, United States
I help leadership teams spark EOS lightbulb moments that turn complexity into clarity, align vision, and drive traction for their business.

Meet Barb Reimbold

  • Known for simplifying the complex into actionable next steps
  • Heart of a teacher, but a challenger when it counts
  • Proven track record of turning vision into real traction
  • Find clarity at the lake: EOS session space designed for breakthrough conversations
  • Trusted partner to leadership teams running on EOS
  • Lions & Cubbies, Fire pits & boating, reading & concerts

Book Your Free Introductory Call

Ready to get more of what you want from your business? Let’s talk. Book your free introductory call with me to share your business needs and challenges. I’ll share my background and style. No pressure, just a real conversation to see if we’re the right fit.

What Powers the EOS Lightbulb Moments

Battle-Tested
25+ years working with leaders across industries, solving tough challenges and driving real results.
Tough Love
Supportive when you need it, tough when it matters, always focused on what will move you forward.
Leadership Team Ninja
Adaptive and intuitive, I meet your team’s needs and unlock the breakthroughs that matter most.

What It’s Like to Work With Me

Hear from the business leaders and teams I’ve had the privilege of guiding through their EOS journey.

Client Success Videos

My Expertise & Insights

Insightful guidance, practical tips, and real-world stories to help you strengthen your leadership team and run a better business.

5 Tips For Tough Conversations

In the spirit of giving thanks, this quarter I want to talk about how reframing gratitude can help you structure your business in new ways. Often, when we think of what we’re...
Read More

Speaking Engagements

I deliver keynotes and workshops that are perfect for groups of growth-oriented business owners and leaders. These intense sessions will help you:
  • Understand the six keys to building a truly great organization
  • Roll up your sleeves and confront your organizational issues head-on
  • Learn how to get everyone focused on achieving a clear company vision
  • Begin to instill discipline and accountability throughout your organization

My Upcoming Events

April 23, 2026 @ 8:00 AM - 5:00 PM

2026 EOS Conference

Location: Kansas City

Certified Implementer

Barb.Reimbold@eosworldwide.com

Phone: (616) 914-4417

  • Grand Rapids, Michigan, United States
  • Madison, Wisconsin, United States

About

Some of my favorite moments in life are when someone’s eyes light up—when clarity breaks through the fog, and what once felt impossible suddenly feels within reach. That’s what has always driven me. For more than 25 years, I’ve worked alongside leadership teams building strategies, untangling messy situations, and helping companies find traction when things felt stuck.

But in 2018, I found myself on the other side of the table. I had started my own business, and instead of leading with confidence, I was the one stuck. Accountability was slipping, processes weren’t consistent, and the results just weren’t good. For the first time, I felt what it was like to sit in the frustration and exhaustion my clients often described.

Then came the book, Traction. I devoured it in a day and realized that the tools and principles I had been circling around for years were suddenly right in front of me—organized into one simple, proven system. I put EOS into practice in my own business, and the results spoke for themselves. I was finally leading again and that’s also when I knew: this is my work. Helping leadership teams see clearly, align around their vision, and break through the ceilings holding them back using the EOS Framework.

Today, I coach as a true partner with curiosity, empathy, and the courage to challenge when it counts. I make sure every voice in the room is heard, simplify the complex into something you can act on, and keep your team moving forward together. Because once that lightbulb moment happens for a team, everything changes.

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