Beth Rusert

I help service and manufacturing businesses navigate the complexity of scaling—bringing structure that unlocks momentum without crushing the creativity and innovation that built your business in the first place.

As an EOS® Implementer and former business owner, I’ve co-led a company through founder transition and spent 20+ years aligning teams around shared vision. I know the sleepless nights, the tight budgets, and what it’s like when everyone’s looking to you for answers.

What makes me different? I’m a builder with a people-centric approach. I create the kind of trust where your team will actually tell you what’s broken—then work together to fix it. What people often say is that I bring structure without stifling creativity. I create space for honest dialogue, foster trust, and drive accountability—without losing heart.

I specialize in working with entrepreneurial leaders running complex operations—multiple locations, diverse service lines, or intricate manufacturing processes—who feel trapped in daily chaos while accountability and consistency slip. I install simple, proven systems that get your entire organization aligned, strengthen accountability at every level, and build the healthy leadership team you need to execute consistently.

The transformation: You move from overwhelmed operator to strategic leader. Your team knows where you’re going and how to get there. You regain control of your business, scale with confidence, and rediscover the joy in what you set out to do.

Because at the end of the day, I believe organizations rise or fall on clarity and people. And I’m here to help you strengthen both.