After running several companies in 3 different countries simultaneously, Sid reached a breaking point. All his growing businesses ran into the same fundamental problems. He was always firefighting, buried under with constant people issues and stuff everywhere. In his pursuit to figure some semblance of a solution, he started reading business and management books – some spoke about strategy, some about processes and others about hiring A-team players. These books were great and motivational, but he found it difficult to distill what he needed from such bestsellers for his business.
Being a part of the Entrepreneurs Organization (EO), Sid came across peers talking about a fantastic business book called – Traction by Gino Wickman. Sid read the book and found it full of simple tools and tactics that he could use immediately to put out some fires in his business. Seeing light at the end of the tunnel, Sid absorbed tons of EOS® material and started self-implementing the model and processes in his business. He was amazed at the results and he did feel a sense of achievement and hope. Sid and his team started making decisions quickly, dealing with issues openly and honestly. Meetings became efficient and successful.