EOS Implementer


Breyley, Dean

Home Base:
Bristol City, England BS1 1HS, United Kingdom
North Yorkshire, England DL10 4JA, United Kingdom
Service Area:
All of the UK & Ireland
About This Implementer

As EOS Community Leader for Europe, Dean has helped 50+ Leadership Teams to Implement EOS throughout the UK & Ireland. As a British entrepreneur, husband and father of two, Dean started and ran several businesses. It was during a turbulent time with an ex-business partner in a previous company that he began to question; “Should running your own business really feel so tough, so much of the time?”

Knowing that the relationship with his business partner was beyond repair, the decision was made to exit that business and find the next venture. This time, it was in helping to scale another Digital Agency. Thanks to some Agency peers, he was soon introduced to ‘Traction’ and EOS and that led to the realisation; “It didn’t have to be so tough!”

At that time there were no EOS Implementers here in the UK, and that left Dean to implement the process into the Agency himself. He & the team quickly fell in love with the impact and the results EOS enabled for them. Since then, over the last 5½ years, Dean has worked with a range of organisations, from ‘Start-ups’ – to £200mill PE backed International Enterprises. He has been privileged to have experienced working with teams in more than 20 different Industries, helping them all to get the same results; helping those business owners to get everything that they want from their businesses.

More recently, 2 of Dean’s Teams have been proud to be awarded the prestigious Queen’s Awards for Enterprise.


Dean’s sessions have been immensely helpful in getting us out of the day to day, to see the issues and opportunities in the business and set some clear rocks for making progress. Dean’s approach to running the EOS methodology is amazing. He has such a natural style for getting the information out of you, getting the team to be clear, and on the same page. Since working with Dean, our business has gone from strength to strength and we’re super focused on what is important (and what is not!)

Amy Ashton, Neomam

We’ve worked with Dean and the ‘Grow or Die’ team for the last year and have seen a significant difference since working with them to implement EOS. Having an expert to help us effectively leverage the tools, overcome roadblocks, enable change and keep us accountable has been essential. It also helps that Dean and the team are incredibly friendly, professional and knowledgeable, which makes for a very productive partnership.

Paul Avery, BioStrata

We started self-implementing EOS but realised after 9 months that we hadn’t quite got it right and we needed some help. That’s when we came across Dean. Dean got stuck straight in with the entire team and has been instrumental in helping the Senior Mgmt Team get on the same page with a clear vision & goals and helped us drive the business forward. He continues to support us outside of his sessions and his passion for seeing his clients succeed is ceaseless. I would highly recommend him.

Jon Tolley, Prime Group

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